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Wow! Did you know we reach almost 1.5 million readers a year? is a hyper-local, digital publication that is a comprehensive resource for events and activities for families in Northern Virginia with a specific focus on the Greater Dulles area. The Greater Dulles area is roughly defined as a 15- to 20-mile radius around Dulles International Airport. This encompasses large parts of Fairfax County, Prince William County, and Loudoun County. However, we often share “worth-the-drive” destinations and events too! Our target audience is infant through elementary-aged children and their families.

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Our Community

Our target audience is moms of infant through elementary-aged children. Our demographics include:

88% women | 12% men

3%: 18-24 yo
29%: 25-34 yo
53%: 35-44 yo
10%: 45-54 yo
5%: 55+ yo

Top 15 Locations
1. Ashburn
2. Leesburg
3. Reston
4. Brambleton
5. Potomac Falls
6. Centreville
7. Herndon
8. Chantilly
9. Burke
10. Alexandria
11. Fairfax
12. Arlington
13. Manassas
14. Gainesville
15. Purcellville

The Greater Dulles area is rich in events and activities for families. No wonder – as this area has such a large number of households with children and a high household income (based on the 2010 census):

        Loudoun County
            Preschool-Aged Children 8,393
            KG-Aged Children 5,698
            Elem-Aged Children (Gr 1-8) 38,514
            Med/Mean House. Income $115,574/$134,098
        Fairfax County
            Preschool-Aged Children 21,050
            KG-Aged Children 14,522
            Elem-Aged Children (Gr 1-8) 110,667
            Med/Mean House. Income $124,316/$121,523
        Prince William County
            Preschool-Aged Children 6,477
            KG-Aged Children 6,007
            Elem-Aged Children (Gr 1-8) 47,616
            Med/Mean House. Income $91,098/$107,100


AFFORDABLE’s advertising rates are competitive with local media. Since our content is dynamic and readers have a reason to visit daily, your message is seen for less than $0.01 (based on a shared value of 110,000 average page views per 30-days)! This type of visibility increases your name, brand awareness, and ad click-throughs.

We offer a variety of promotional opportunities. Please contact us for a media kit.

∙ Sidebar Ads & Banners
∙ Newsletter Advertising
∙ Dedicated Email Blasts
∙ Ask-an-Expert Sponsorships
∙ Page/Content Sponsorship

We follow all Terms of Agreement set forth by each social media community.

There are many opportunities to share your message with readership beyond paid advertising, including:

∙ Share your event or message with our Facebook and Twitter community
Submit your event for inclusion in our Calendar of Events