About DullesMoms.com


DullesMoms.com is an award-winning online resource for families in Northern Virginia that specializes in sharing family-friendly businesses, events, and opportunities, as well as services in which women are the primary decision-makers.

By the Numbers
Demographics
Reach
Media Kit


BY THE NUMBERS
These are some of the numbers that define DullesMoms.com.

2019 Pageviews:
1,470,000

2020 Pageviews:
785,000 — While the pandemic drastically changed lives, ask us how our team pivoted and were able to achieve these pageviews.

2021 Pageviews:
Upon request

As of April 2021, these are some of the numbers that define DullesMoms.com’s social media communities:

Facebook:
Followers: 29,680+
Likes: 27,930+

Twitter:
Followers: 3,795+

Instagram:
Followers: 2,290+


DEMOGRAPHICS
DullesMoms.com’s primary audience is women with children ages 0-10 living in the Greater Dulles area, including:

Gender:
Women: 96%
Men: 4%

Ages:
18-24: 6%
25-34: 54%
35-44: 20%
45-54: 15%
55+: 5%


REACH
The Greater Dulles area is roughly defined as a 10- to 15-mile radius around Dulles International Airport, including Arlington, Fairfax, Loudoun, and Prince William Counties. However, since our region is so rich with memory-making opportunities, we often share “worth-the-drive” destinations and events, too!


TOP 25 CITIES
DullesMoms.com’s top 25 cities reached includes Arlington (Ar), Fairfax (FF), Loudoun (L), & Prince William (PW) Counties:

1. Ashburn (L)
2. Reston (FF)
3. Arlington (Ar)
4. Leesburg (L)
5. Sterling (L)
6. Centreville (FF)
7. Chantilly (FF + L)
8. Springfield (FF)
9. Burke (FF)
10. Annandale (FF)
11. Fairfax (FF)
12. McLean (FF)
13. Gainesville (PW)
14. Alexandria (FF)
15. Manassas (PW)
16. Vienna (FF)
17. Purcellville (L)
18. Herndon (FF)
19. W Falls Church (FF)
20. Arcola (L)
21. Great Falls (FF)
22. Merrifield (FF)
23. Lorton (FF)
24. Oakton (FF)
25. Bristow (PW)


MEDIA KIT
To view DullesMoms.com’s most up-to-date media kit, please request access here.


MORE
What is the difference between a like and a follower?

• A Facebook “Like” is a person who has chosen to attach their name to a page as a fan.
• A Facebook “Follower” is a person who has chosen to receive your posts in their news feed (subject to Facebook algorithms).