About DullesMoms.com

DullesMoms.com is an award-winning online resource for families in Northern Virginia.

DullesMoms specializes in sharing family-friendly businesses, events, and opportunities, as well as services where women are the primary decision-makers.

METRICS

Our team works diligently to ensure that readers have a compelling reason to visit DullesMoms.com and its related channels daily. Below are our key metrics:

  • IMPRESSIONS
    12,082,852
    The number of times a URL from DullesMoms.com appears in search results viewed by a user (2025).
  • PAGEVIEWS
    1.64 million
    Each time a user opens a page on DullesMoms.com (2025).
  • ACTIVE USERS
    377,359
    The number of users who visit DullesMoms.com over a specified period (2025).
  • SOCIAL MEDIA FOLLOWERS
    40,475
    The collective number of followers on Facebook, Instagram, and Twitter (as of Feb 1, 2026).
  • NEWSLETTER SUBSCRIBERS
    8,100

SOCIAL MEDIA

DEMOGRAPHICS

DullesMoms.com’s primary audience is women (95%) with children ages 0-10 living in the Greater Dulles area, including these ages:

  • 25-34:
    27%
  • 35-44:
    32%
  • 45-54:
    25%

REACH

The Greater Dulles area is roughly defined as a 10-15 mile radius around Dulles Airport, including:

  • Arlington County
  • Fairfax County
  • Loudoun County
  • Prince William County

However, since our region is rich with memory-making opportunities, we often share “worth the drive” destinations and events, too, including Washington, DC, Maryland, and beyond.

TOP CITIES

These are the top cities reached in 2025:

  1. Ashburn
  2. Reston / Herndon
  3. Arlington / NW DC
  4. Centreville / Chantilly
    — Bull Run, Centreville, Chantilly
  5. Tysons
    — Great Falls, McLean, Tysons
  6. Leesburg
  7. Alexandria
    — Alexandria, Lincolnia, Lorton, Mt. Vernon
  8. South Riding
    — Arcola, Dulles, South Riding
  9. Fairfax
    — Fairfax, Merrifield, Providence
  10. Vienna
    — Oakton, Vienna, Wolf Trap
  11. Springfield
    — Franconia, Rose Hill, Springfield, W Springfield
  12. Falls Church
    — Annandale, Falls Church, Idylwood, W Falls Church
  13. Sterling
    — Potomac Falls, Sterling
  14. Woodbridge
    — Dale City, Lake Ridge, Woodbridge
  15. Gainesville
  16. Purcellville
  17. Manassas
    — Manassas, Manassas Park

Updated Jan 23, 2026