About DullesMoms.com


DullesMoms.com is an award-winning online resource for families in Northern Virginia that specializes in sharing family-friendly businesses, events, and opportunities, as well as services in which women are the primary decision-makers.

By the Numbers
Demographics
Reach
Media Kit


BY THE NUMBERS


As of May 1, 2022, these are some of the numbers that define DullesMoms.com:

2021 Pageviews
1,318,732

Facebook
Followers: 28,735
Likes: 28,220

What’s the difference between a like and a follower? A Facebook “Like” is a person who has chosen to attach their name to a page as a fan. A Facebook “Follower” is a person who has chosen to receive your posts in their news feed (subject to Facebook algorithms).

Twitter
Followers: 3,810

Instagram
Followers: 2,800


DEMOGRAPHICS


DullesMoms.com’s primary audience is women with children ages 0-10 living in the Greater Dulles area, including:

GENDER
• Women: 96%
• Men: 4%

AGES
• 18-24: 6%
• 25-34: 54%
• 35-44: 20%
• 45-54: 15%
• 55+: 5%


REACH


The Greater Dulles area is roughly defined as a 10- to 15-mile radius around Dulles Airport, including:

• Arlington County
• Fairfax County
• Loudoun County
• Prince William County

However, since our region is so rich with memory-making opportunities, we often share “worth the drive” destinations and events, too, including Washington, DC, Maryland, and beyond.


TOP 25 CITIES


DullesMoms.com’s top 25 cities reached includes Arlington (Ar), Fairfax (FF), Loudoun (L), & Prince William (PW) Counties:

1. Ashburn (L)
2. Reston (FF)
3. Arlington (Ar)
4. Leesburg (L)
5. Sterling (L)
6. Centreville (FF)
7. Chantilly (FF + L)
8. Springfield (FF)
9. Burke (FF)
10. Annandale (FF)

11. Fairfax (FF)
12. McLean (FF)
13. Gainesville (PW)
14. Alexandria (FF)
15. Manassas (PW)
16. Vienna (FF)
17. Purcellville (L)
18. Herndon (FF)
19. W Falls Church (FF)
20. Arcola (L)

21. Great Falls (FF)
22. Merrifield (FF)
23. Lorton (FF)
24. Oakton (FF)
25. Bristow (PW)


MEDIA KIT


To view DullesMoms.com’s most up-to-date media kit, please request access here.